Driven by instinct. Powered by performance.
Primal Racing is a SCCA accredited racing school offering beginner and advanced programs showcasing the power and performance of the Radical SR1 - the entry level sportscar from the manufacturer that won Car of the Year at the 24 Hours of Le Mans.
Our mission is to create the racers of tomorrow by combining the best traditions with the latest innovations. Our instructors offer a fresh perspective on race driver training that focuses on nurturing fully rounded drivers from the inside out. We offer expert training for budding racers of all skill levels – from complete novice to advanced racer and everything in between.
We teach our classes at Atlanta Motorsports Park, the USA’s premier training facility, allowing drivers the unique opportunity to hone their craft on the country’s most technical road circuit while enjoying world-class country club hospitality.
What makes us unique
Vehicle– Only race school in the USA accredited by Radical Sportscars, offering exclusive access to Radical products, services and racing events including the Blue Marble Cocktails Radical Cup North America as well as our very own Radical race series at Atlanta Motorsports Park.
Instruction– Our instructors offer a flexible approach to learning that caters to each individual driver’s needs. We focus on nurturing the whole racer – not just issuing licenses. Our instructors are committed to making every event an experience, from the moment you arrive to the moment you leave.
Venue– One of the most diverse and unique training venues in the USA offering an unparalleled learning environment blending superior European motorsports elements with state-of-the-art technology, Atlanta Motorsports Park brings you a unique, exclusive and special motorsports experience that can be enjoyed by you, your family and your friends.
Circuit– The incredible main circuit was designed by one of Formula One’s premier architects, Hermann Tilke. A breathtaking feat of design and engineering, this revolutionary two-mile road circuit is a motorsports masterpiece featuring aggressive elevation changes, a technical circuit layout, high-octane speed straights and two signature corners as a tribute to Europe’s finest and most respected road circuits – Belgium’s Spa-Francochamps and Germany’s Nurburgring.
What drives us
Behind the engines revving, the turns of the track and the mechanical perfection we all love, it’s the human element that drives our business and fires our passion. We see it every day. The thrilled faces of those who’ve achieved their dream. The moment of clarity when something new is learned. The endless storytelling when the engines have stopped. This is what we live for and the essence of what we strive to nurture both on and off the track.
Passion– This is more than a business for us. It’s a passion. We’re about sharing our love of the track with budding racers from all walks of life. Whatever your background, whatever your experience – we’re here to support you on every rung of your racing journey.
People– We believe our people are our strength. Our instructors are the energy behind our programs on and off the track and the heart of our reputation. The expertise, knowledge and care provided by our staff are at the centerpiece of our offering and differentiate us from the rest.
Knowledge– We know racing. We know what works and what doesn’t. Our instructors have driven tracks all over the country and experienced learning environments throughout the USA. We’re deliberately different. We take the best proven traditions and mix them with the latest innovation, technology and a flexible learning approach designed to match your busy life and skill level.
Experience– We’re dedicated to creating high-end driving experiences. We believe that every day on track should be a life-changing experience – an event that will be talked about and never forgotten. From education to all out thrills, we have the facilities, knowledge, people and passion to create remarkable memories both on and off the track.